Wedgwood has Spring in its step

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WATERFORD Wedgwood has sought to 削減(する) its dependence on the overcrowded 高級な tableware market with the 購入(する) of posh スイスの cookware group Spring.

WW, which is 議長,司会を務めるd by Tony O'Reilly, is believed to have paid about e4m (£2.5m) for Spring, which fell into receivership last October after making an operating loss of e1.2m for 2000. Its 製造業の 器具/備品 has since been mothballed.

Wedgwood, which owns 21.2% of 王室の Doulton, believes that its 戦略 of developing a 高級な cookware brand in Europe is better served by 購入(する)ing Spring than trying to 拡大する All-覆う?, its US cookware 商売/仕事, into Europe.

Wedgwood 長,指導者 (n)役員/(a)執行力のある Redmond O'Donoghue said that All-覆う? and Spring were 目的(とする)d at taking advantage of the 傾向 に向かって entertaining in the kitchen, which had 誘発する/引き起こすd strong 需要・要求する for 質 巡査 and stainless steel cooking items that also looked good.

株主s, who have seen Wedgwood 在庫/株 落ちる from 110p to 44p in the past year, will be hoping Spring's 業績/成果 can be turned around quickly in light of Wedgwood's 最近の 十分な-year loss of e43.3m.

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