McDonald's CEO 支払う／賃金s price for growing woes
急速な／放蕩な-food 巨大（な） McDonald's 取って代わるd 大統領，／社長 and 長，指導者 (n)役員／(a)執行力のある Donald Thompson on Wednesday, after the company turned in another poor ４半期/4分の1 of sales and 収入s last week.
The 会社／堅い behind the world-famous Big Mac had been under 圧力 from 投資家s to take swift 活動／戦闘 after seeing the 商売／仕事 弱める in the past year under Thompson, one of the 部隊d 明言する／公表するs' 最高の，を越す African-American (n)役員／(a)執行力のあるs and with 25 years at McDonald's.
The board of directors said it had chosen 上級の (n)役員／(a)執行力のある 副／悪徳行為 大統領，／社長 Steve Easterbrook to 取って代わる Thompson, 発言する／表明するing 信用／信任 he "can 効果的に lead the company to 改善するd 財政上の and 操作の 業績／成果."
急速な／放蕩な-food 巨大（な） McDonald's 取って代わるd 大統領，／社長 and 長，指導者 (n)役員／(a)執行力のある Donald Thompson on Wednesday, after the company turned in another poor ４半期/4分の1 of sales and 収入s last week ?Saul Loeb (AFP/とじ込み／提出する)
The 決定／判定勝ち（する） （機の）カム five days after McDonald's 報告（する）／憶測d a 2.4 パーセント 拒絶する／低下する in 歳入s last year and a hefty 19-パーセント 減少（する） in 収入s per 株, with 落ちるs in 蓄える／店 traffic in all 地域s.
With 36,000 出口s in over 100 countries, the burger chain has been challenged by changing 消費者 tastes, agile new 急速な／放蕩な-food chains and a 低迷 in sales in 中国 and Japan after 供給者 問題／発行するs 誘発するd a 脅す over food safety.
にもかかわらず its growing woes, McDonald's remains the world's largest burger chain, with $27.4 billion in 歳入s last year, and 逮捕する income of $4.6 billion, 負かす／撃墜する 15 パーセント from 2013.
But after 積極性 投資するing and 拡大するing in 非常に／多数の markets to fight 支援する against 競争相手s, McDonald's said last week that it would 減ずる 資本／首都 投資 and 削減（する） 支援する on 蓄える／店 開始s this year "to 回復する 商売／仕事 勢い" and 改善する profitability.
The board said in a 声明 that Thompson, who was in only his third year as 長，指導者 (n)役員／(a)執行力のある, was retiring 効果的な March 1.
"It's 堅い to say goodbye to the McFamily, but there is a time and season for everything. I am truly 確信して as I pass the reins over to Steve that he will continue to move our 商売／仕事 and brand 今後," Thompson said.
Andrew McKenna, McDonald's board chairman, called Easterbrook, also the company's 長，指導者 brand officer, "a strong and experienced (n)役員／(a)執行力のある who 首尾よく led our UK and European 商売／仕事 部隊s."
"McDonald's is an 優れた company with talented 従業員s and these 管理／経営 changes are 目的（とする）d at スピード違反 the company's movement to its next 段階 of 革新 and growth," he said.
- Menu cutbacks -
In its 年次の results last week, the company 認める that it 直面するs continuing headwinds this year.
"Over the next 12 months, our 告発（する），告訴（する）／料金 is to 確実にする that we are adapting to the changing marketplace and maximizing the 可能性のある of our 全世界の growth 優先s to serve our 顧客s' favorite food and drink, create memorable experiences, 申し込む／申し出 unparalleled convenience and become an even more 信用d brand," McKenna said.
The company is 減ずるing the choices on its menu, cutting 支援する to 11 burger-fries-drink combinations from 16, and 減ずるing other offerings.
Besides other chains -- from the 積極的な Subway to the more upmarket Chipotle -- McDonald’s is also 直面するing challenges on the social 前線.
行動主義者s are 圧力（をかける）ing it and other 急速な／放蕩な-food chains to 増加する 給料 for 労働者s, many of whom 落ちる under the poverty line.
Sriram Madhusoodanan of 法人組織の／企業の Accountability International called Thompson's 出発 "yet another 指示，表示する物 that this beleaguered brand is failing to adjust to the changing public 気候.
"Until it 演説（する）／住所s the marketing, health, labor, 供給（する） chain and other 関心s raised by 投資家s and patrons alike, no 量 of marketing or staff shakeups will 権利 the course."
顧客s place orders at a McDonald's 出口 in Tokyo on January 7, 2015 ?Yoshikazu Tsuno (AFP/とじ込み／提出する)
