Eliza: The new fashion and beauty 場所／位置 to help you through the cost of living 危機

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Eliza.co.uk is a fashion and beauty brand that 目的（とする）s to help you shop smarter
Over a third of UK millennials say the cost of living 危機 is their biggest 関心
The website 株予算 skincare 決まりきった仕事s and the best high-street dupes?

Published: 18:41 BST, 3 August 2022 | Updated: 18:48 BST, 3 August 2022

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Shopping is intrinsic to the life of a millennial woman. For many, our love began in adolescence; leafing through the Argos 目録 circling pink inflatable 議長，司会を務めるs and CD players, then developed to Saturday mornings spent 列ing outside Topshop for the 最新の共同.

But while millennial shopping habits have become characterised by see-now-buy-now 購入（する）s, the 衝撃 of the cost of living 危機 is resetting the way we shop, leaving many struggling.

It’s one of the 推論する／理由s why the publisher of the Daily Mail and Mail Online has 開始する，打ち上げるd Eliza, a new fashion and beauty brand that 奮起させるs millennial women, while helping them to shop smarter.

Eliza� �s beauty editor Rebecca Fearn 株 her かつてない favourite perfumes

Eliza’s content creator Lottie Franklin trying on the best 控訴s on the high street

If you’ve ever wondered what 中心的要素 items you should be 投資するing in, longed for someone to find the best pieces in this season’s sale for you, or 手配中の，お尋ね者 to know which high street 製品s stand up to their 高級な相当するものs, Eliza.co.uk will be your new favourite 目的地.

Eliza is here to help millennials shop more consciously ? and sustainably - in this time of 広大な／多数の／重要な不確定. Afterall, it’s the youngest 世代s feeling hardest 攻撃する，衝突する.

Over a third (38%) of UK millennials 特記する／引用するd the cost-of-living 危機 as their greatest 関心, によれば研究 carried out by Deloitte, whilst over half of millennials (54%) say they live 支払う／賃金-day to 支払う／賃金-day and worry their 月毎の income will not be able to cover all their expenses.

Eliza’s Instagram already has a community of more than 24,000 fashion and beauty lovers, all looking for ways to elevate their lifestyle on a 予算.

The Eliza team will 株 which hero beauty 製品s they spend their money on

The new website 株?取引 skincare 決まりきった仕事s, outfit inspiration and runs 正規の／正選手 series

If you’ve ever 手配中の，お尋ね者 to know the best Hunza G copycats, Eliza has you covered.

The fashion and beauty 場所／位置目的（とする）s to help millennials shop sustainably and on a 予算

From 取引 skincare 決まりきった仕事s, 週末 outfit inspiration and 正規の／正選手 series such as “Dupe of the week” and “If you only have ￡30 to spend”, Eliza is becoming the go-to 目的地 to find amazing and affordable, fashion and beauty buys.

If you’ve ever 手配中の，お尋ね者 to know the best Hunza G copycats or love a high street dupe, Eliza has you covered.

一方／合間, the website is packed with honest, fun and 奮起させるing content. From how to shop on a 予算, which brands are 価値（がある）投資するing in to which timeless styles will serve your wardrobe beyond the 現在の season.

For beauty lovers, the Eliza 認可するd series 最高潮の場面s which hero beauty 製品s the team spend their money on, while 6 of the best 供給するs a 包括的な and honest guide to the best 製品s in their 部類, with a 範囲 of price points accessible fo r everyone.

Keep up to date with exciting new 傾向s, find the best high street buys, and see what’s 価値（がある）投資するing in by visiting Eliza's website and follow along on Instagram and TikTok.

Cost of Living 危機 Argos