This American ɽÌÀ¤¹¤ë Platinum card has an APR of 704.6% - here's why

  • Amex Platinum Card comes with a hefty APR of 704.6% a year to ¸ÜµÒs
  • ºâÀ¯¾å¤Î ÀìÌç²Ès say this is the highest crate since µ­Ï¿¡¤µ­Ï¿Åª¤Ê¡¿µ­Ï¿¤¹¤ës began?
  • Why is the APR so high, and what will ¸ÜµÒs really need to »Ùʧ¤¦¡¿Ä¶⠻ٱ礹¤ë??

If you have recently spotted an advert for an American ɽÌÀ¤¹¤ë card with a 704.6 per cent APR, your ÃíÌܤ¹¤ë¡¤¤â¤¯¤í¤às do not deceive you.

This Platinum Card has the highest Âåɽ¼Ô¡¿¹ñ²ñµÄ°÷ APR of any card on µ­Ï¿¡¤µ­Ï¿Åª¤Ê¡¿µ­Ï¿¤¹¤ë - but the eyewatering Ψ is not all that it first seems.?

ºâÀ¯¾å¤Î comparison ¾ì½ê¡¿°ÌÃÖ Moneyfacts ³Îǧ¤¹¤ëd to This is Money this card's 704.6 per cent Íø±×¡¿¶½Ì£ Ψ is the highest?APR on its system since its µ­Ï¿¡¤µ­Ï¿Åª¤Ê¡¿µ­Ï¿¤¹¤ës began in 2006.

The American ɽÌÀ¤¹¤ë Platinum card is a specialist card which comes with a hefty ¡ò650 ǯ¼¡¤Î ÎÁ¶â in ¸òή for Íø±×s ´Þ¤àing À¤³¦Åª¤Ê travel and dining.

Platinum prices: The American Express card's interest rate seems steep, but with good reason

Platinum prices: The American ɽÌÀ¤¹¤ë card's Íø±×¡¿¶½Ì£ Ψ seems Ë¡³°¤Ê, but with good ¿äÏÀ¤¹¤ë¡¿Íýͳ

The APR ¿Íʪ¡¿»Ñ¡¿¿ô»ú may appear ¶¼¤¹ing, but there is a ¿äÏÀ¤¹¤ë¡¿Íýͳ it is so high - and ¸ÜµÒs will not ¸½¼Â¤Ë »Ùʧ¤¦¡¿Ä¶â anything ¶á¤Å¤¯ 700 per cent Íø±×¡¿¶½Ì£ on the card.

The ¿äÏÀ¤¹¤ë¡¿Íýͳ is that the Amex Platinum card's ¡ò650 ǯ¼¡¤Î ÎÁ¶â is accounted for in the 704.6 per cent APR ¿Íʪ¡¿»Ñ¡¿¿ô»ú, as part of ru les of advertising it.

The actual ¹ØÆþ¡Ê¤¹¤ë¡Ë Íø±×¡¿¶½Ì£ Ψ of the card is 31 per cent, which is more in line with other card providers' Íø±×¡¿¶½Ì£ Ψs.

For comparison, Santander's All-in-One credit card, for example, has an Íø±×¡¿¶½Ì£ Ψ of 23.9 per cent, while Barclay's Platinum All-Rounder ¥Ó¥¶ has an Íø±×¡¿¶½Ì£ Ψ of 24.9 per cent.

This 31 per cent ¿Íʪ¡¿»Ñ¡¿¿ô»ú is the Íø±×¡¿¶½Ì£ Ψ when you use your Platinum card to make ¹ØÆþ¡Ê¤¹¤ë¡Ës, not 704.6 per cent, and it only ŬÍѤ¹¤ës if you don't »Ùʧ¤¦¡¿Ä¶â off the balance each month.?

James Hyde, of Moneyfacts, said: 'There's a ¡ò650 ÎÁ¶â on the Amex Platinum card, which is many times higher than typical ÎÁ¶âs (if there are any) and thus factors ¤Ò¤É¤¯ into the APR.'

Andrew Hagger, ÁÏΩ¼Ô of Website Moneycomms, said: 'The actual ¹ØÆþ¡Ê¤¹¤ë¡Ë Íø±×¡¿¶½Ì£ Ψ is 31 per cent APR, but it's the ¡ò650 ǯ¼¡¤Î ÎÁ¶â that is the main ¿äÏÀ¤¹¤ë¡¿Íýͳ for the high APR ¿Íʪ¡¿»Ñ¡¿¿ô»ú.'

Amex ad: This is current advert, spotted at Liverpool Street Underground station with the 704.6% APR sign in the corner

Amex ¹­¹ð: This is ¸½ºß¤Î advert, spotted at Liverpool Street Ãϲ¼ÁÈ¿¥¤Î ±Ø¡¿ÇÛÃÖ¤¹¤ë with the 704.6% APR Ä´°õ¤¹¤ë in the corner

How is the APR calculated?

APR stands for ǯ¼¡¤Î ɴʬΨ Ψ. It is the total Ψ you'll be ¹ðȯ¡Ê¤¹¤ë¡Ë¡¤¹ðÁʡʤ¹¤ë¡Ë¡¿ÎÁ¶âd for borrowing money over a year on a credit card.

APRs are calculated by Äɲ乤ëing the Íø±×¡¿¶½Ì£ Ψ to the card ÎÁ¶â. APRs do not ´Þ¤à ÎÁ¶âs and ¹ðȯ¡Ê¤¹¤ë¡Ë¡¤¹ðÁʡʤ¹¤ë¡Ë¡¿ÎÁ¶âs for ¹ÔÊýÉÔÌÀ¤Ë¤Ê¤ëd ÊÖºÑs or cash űÂàs

James Hyde said: 'Credit card APR is the total ɴʬΨ cost of borrowing each year, ¹½À®¤¹¤ëing Íø±×¡¿¶½Ì£ and ÎÁ¶âs.?

'This is in contrast to a Per ǯ (PA) Ψ, which considers Íø±×¡¿¶½Ì£ Ψ only - rather than Á´ÂΤˤ錄¤ë cost.

'APR ·×»»¡¿¸«ÀѤês are °ìÈÌ¤Ë based on a credit ¸Â³¦ of ¡ò1,200, spent on the first day and then paid »Ù±ç¤¹¤ë in equal, Àµµ¬¤Î¡¿ÀµÁª¼ê instalments across the year.?

'This standardisation is to µö¤¹ for more useful like-for-like comparisons between À½ÉÊs.'

Hyde continues: 'The American ɽÌÀ¤¹¤ë Platinum Card carries a very high ÎÁ¶â of ¡ò650, which inflates the APR of this particular À½ÉÊ to over 700 per cent.?

'However, given the À½ÉÊ ¹ðȯ¡Ê¤¹¤ë¡Ë¡¤¹ðÁʡʤ¹¤ë¡Ë¡¿ÎÁ¶âs a much more typical 31 per cent PA Ψ, ¤È°ì½ï¤Ë ¿½¤·¹þ¤à¡¿¿½¤·½Ðing a ²ñ°÷¤ÎÃÏ°Ì points rewards incentive and several other Íø±×s, the APR alone may not Àµ³Î¤Ë Âåɽ¤¹¤ë the true value ¿½¤·¹þ¤à¡¿¿½¤·½Ðd to ¾ÃÈñ¼Ôs by this À½ÉÊ.'

Flight perks: One of the benefits of the Amex Platinum card with its ¡ò650 annual fee is being able to use?Priority Pass airport lounges

Flight perks: One of the Íø±×s of the Amex Platinum card with its ¡ò650 ǯ¼¡¤Î ÎÁ¶â is ¸ºß able to use?Í¥Àè Pass airport lounges

What does the ¡ò650 ÎÁ¶â »Ùʧ¤¦¡¿Ä¶â for?

So why does the American ɽÌÀ¤¹¤ë Platinum card have such a ¡ò650 ÎÁ¶â?

Andrew Hagger ½Ò¤Ù¤ëd the card as 'a specialist card for high earners with a host of travel and concierge Íø±×s rather than a mainstream credit card'.

On ºÇ¹â¤Î¡¤¤ò±Û¤¹ of having a physical card made from stainless steel - if that's something you value - the Platinum Card comes with a large ÈÏ°Ï of Íø±×s which the ǯ¼¡¤Î card ÎÁ¶â ¤¹¤ë¸¢Íø¤òÍ¿¤¨¤ës ¸ÜµÒs to.?

That ´Þ¤às À¤³¦Åª¤Ê travel Êݸ± for the card owner and their family, ƱÍÍ¤Ë as the ability to Äɲ乤ë extra cardmembers.

It also gives ¡ò150 to spend in selected restaurants in the UK, ¡ò150 in restaurants abroad, up to ¡ò100 a year »Ù±ç¤¹¤ë when spending at Harvey Nichols and hotel Íø±×s ´Þ¤àing room ¾º³Ês.

Another Íø±× is having Àܶá to the airport lounge Àܶá programme Í¥Àè Pass. In total, card owners have Àܶá to more than 1,400 airport lounges in 140 countries.?

A ¹­ÊóôÅö¼Ô from American ɽÌÀ¤¹¤ë said: 'The Íø±×¡¿¶½Ì£ Ψ ¹ðȯ¡Ê¤¹¤ë¡Ë¡¤¹ðÁʡʤ¹¤ë¡Ë¡¿ÎÁ¶âd on ¹ØÆþ¡Ê¤¹¤ë¡Ës on our Platinum Card is 31 per cent.?

'The card's Á´ÂΤˤ錄¤ë APR takes into account its ǯ¼¡¤Î ÎÁ¶â, and we're ³Î¿®¤·¤Æ that the card and its ÈÏ°Ï of Íø±×s ¶¡µë¤¹¤ë ¹­Âç¤Ê¡¿Â¿¿ô¤Î¡¿½ÅÍ×¤Ê value for money ¿Æ² to this ÎÁ¶â.'

Here's why the card is in my wallet...

A reader ÀÜ¿¨¤¹¤ëd us to say they have this Platinum card, and think it's a ¹­Âç¤Ê¡¿Â¿¿ô¤Î¡¿½ÅÍ×¤Ê ¼è°ú¡¤¶¨Äê.

Our reader ? who wishes to remain ƿ̾¤Î¡¿ÉÔÌÀ¤Î ? ºîÉÊ in ºâÀ¯¾å¤Î services and explains here why it likes it.

He Îá¾õs: The ¡ò650 card ÎÁ¶â is easily mitigated, and more.

- ¡ò150 dining credit in selected restaurants;

- ¡ò100 a year shopping credit in Harvey Nichols (can be used in the ˸¤²¤ë¡¿Ë¡ÄÊÛ¸î»Î¶È);

- Ķ²á ²òÊü¤¹¤ë¡¿¼«Í³¤Ê car ¸Û¤¦ (I saved ¡ò300 on a holiday ¸Û¤¦ last year ) - ²Ã¤¨¤ë the ¾º³Ê on Avis to ÂçÅýÎÎ Class gives a car ¾º³Ê and other perks;

- Àܶá to airport lounges - I travel almost ½µ´©»ï by ¶õµ¤¡¿¸øɽ¤¹¤ë so c ¡ò150 per month based on ¡ò25 a visit.

I also take advantage of the ¾º³Ês with Hilton and IHG.

There are several other perks - which I don't really take advantage of (´Þ¤àing Áá´ü¤Ë or unique Àܶá to events, which are often in London).

It's not a card for everyone - aside from the ÎÁ¶â, It's not a credit card but a ¹ðȯ¡Ê¤¹¤ë¡Ë¡¤¹ðÁʡʤ¹¤ë¡Ë¡¿ÎÁ¶â card for ¤¿¤Ó¤¿¤Ó¡Êˬ¤ì¤ë¡Ë travellers.

I would not recommend it to anyone who could not at least cover the cost of the card with ÆùÂÎŪ¤Ë identifiable Ãù¶â and measurable ³ä°ús.

I do have a Ë¡¿ÍÁÈ¿¥¤Î¡¿´ë¶È¤Î credit card - which I use for any ¾¦Çä¡¿»Å»ö travel. However, l use my Amex Platinum for hotels (¾º³Ê) and the other perks.

Another Íø±× is the travel Êݸ± - À¤³¦Åª¤Ê À¯ºö and pretty °æ¸Í¡¿ÊÛ¸î»ÎÀÊ all inclusive (¤¤¤Ã¤½¤¦¾¯¤Ê¤¯ the usual ¸ºß¤¹¤ëing ¾ò·ïs ½ü³°s) ? evidently, for me, I'm covered by Ë¡¿ÍÁÈ¿¥¤Î¡¿´ë¶È¤Î Êݸ± for ¾¦Çä¡¿»Å»ö travel but for personal travel it is a decent Íø±× in itself.

On the lounge Àܶá - not only do you get Àܶá to a ÊúÍʤ¹¤ë ÎÌ of lounges under the 'Í¥Àè Pass' ´ú¡¤¿·Ê¹°ìÌ̥ȥåפÎÂ縫½Ð¤·¡¿Â硹Ū¤ËÊóÆ»¤¹¤ë - you get Àܶá to The Amex Centurion Lounges. ²Ã¤¨¤ë two guests ²òÊü¤¹¤ë¡¿¼«Í³¤Ê of ¹ðȯ¡Ê¤¹¤ë¡Ë¡¤¹ðÁʡʤ¹¤ë¡Ë¡¿ÎÁ¶â.

My wife has a ²òÊü¤¹¤ë¡¿¼«Í³¤Ê Amex Platinum on my account (same Íø±×s) - ¼«¿®¤Î¤Ê¤¤ if that's a ´ð½à ¿½¤·¹þ¤à¡¿¿½¤·½Ð ¸¢Íø now or perhaps À©¸Â¤¹¤ëd to ³Î¤«¤Ê members.

You will probably need a 999 credit Ψing to get one of these - so it's not Ê¿°×¤Ê to get.

One final ¸ø¼°Ê¸½ñ¡¤Ç§¤á¤ë - the ÎÁ¶â comes as one-off, not ¹ðȯ¡Ê¤¹¤ë¡Ë¡¤¹ðÁʡʤ¹¤ë¡Ë¡¿ÎÁ¶âd per month. This month was my ÎÁ¶â month and ¡ò650 is a thud, ´Ø¤ï¤ê¤Ê¤¯ income¡Ä

Are you an American ɽÌÀ¤¹¤ë Platinum Card »Ù¤¨¤ë¤â¤Î¡¿½êÍ­¼Ô? Let us know how you max out your perks: editor@thisismoney.co.uk?