王室の Ascot breaks with tradition by creating its first lookbook in 300 years - and telling racegoers to wear the style they feel most comfortable in

王室の Ascot?has made a break from a tradition - 雇うing its first creative director, Daniel Fletcher to make a lookbook and advise attendees to chose the dress code 'they feel most comfortable with'.

While the 300-year-old 冒険的な event will still 推定する/予想する racegoers in the 王室の Enclosure - its most prestigious area - to follow its smart dress code, によれば the event, 'Daniel has brought a 新たにするd approach to dressing for occasions, 適用するing his 署名 aesthetic to create a bold new look'.

He has created five 'looks' to 奮起させる racegoers: The Best of British;?The New Guard;?The Conscious Edit;?The 高級な Edit; and?The Tailoring Edit.?

The 明らかな change on the section of the 場所/位置 which gives dress code 指導/手引 now says:?'The Dress Code in the...Enclosure is formal, and racegoers are encouraged to review the 指導/手引 ahead of their visit, Racegoers must 固執する to the 指導/手引 輪郭(を描く)d, choosing to follow in 十分な a dress code they feel most comfortable with.'

王室の Ascot is just as famous for its fashion as for its racing for many, who enjoy seeing the いつかs outlandish and fashion-今後 outfits, hats, and fascinators sported by attendees.

Ascot has?unveils its first 'fashion
 bible' under the Creative Direction of Fashion Designer Daniel Fletcher - it features gender-fluid look like these dresses with ties

Ascot has?明かすs its first 'fashion bible' under the Creative Direction of Fashion Designer Daniel Fletcher - it features gender-fluid look like these dresses with 関係

Royal Ascot is known as much for its fashion as for its horse racing - and has now released its own fashion lookbook (one of the images from the book pictured)

王室の Ascot is known as much for its fashion as for its horse racing - and has now 解放(する)d its own fashion lookbook (one of the images from the 調書をとる/予約する pictured)

Last month, Ascot's?fashion designe r Daniel Fletcher, 明かすd his new race lookbook.

事前の to his 任命 at Ascot, Daniel was creative director of Italian fashion house Fiorucci.

He is known for? his fashion-今後 style, dressing celebrities 含むing Emma Corrin and Harry Styles.

His new lookbook 示唆するd to racegoers how they could 可決する・採択する a more gender-fluid style.

For example, looks 含むd pairing dresses with 関係.?

明かすing the new lookbook, Daniel said: 'This season, I 手配中の,お尋ね者 to bring a fresh take on fashion at the races and the magical world of occasion dressing. Inspiration (機の)カム from my lifelong fascination with British 遺産, and the stylish characters one might find at the racecourse this summer and beyond, whilst also 支払う/賃金ing homage to the array of styles able to be showcased across each enclosure, 同様に as my favourite 王室の Ascot looks throughout the 10年間s that I discovered during my 研究 delving through the pictorial 古記録s.?

'This 含むs my 署名 style of building an outfit based on 中立のs and my love of tailoring, which I’ve then juxtaposed with more playful maximalist looks that 最高潮の場面 a sense of British sartorial elegance and the glamour of 王室の Ascot.'

Daniel spoke of his 'signature look' while releasing the lookbook, which includes 'building an outfit based on neutrals and my love of tailoring'

Daniel spoke of his '署名 look' while 解放(する)ing the lookbook, which 含むs 'building an outfit based on 中立のs and my love of tailoring'

Alexandra Bertram is the brand and creative lead at Ascot Racecourse.

She 追加するd: 'There is no occasion the world over やめる like 王室の Ascot where the dress codes are woven into the very fabric of the event.?

'While these dressing 支配するs remain 不変の for 2024, the fresh take from Daniel Fletcher’s 署名 style and incredible 見通し has 解除するd this year’s Lookbook to new 高さs.?

'王室の Ascot style transcends 簡単に dressing for the races and the array of looks Fletcher has curated brings an authentic aesthetic which perfectly mirrors Ascot’s passion for individuality and personal style.?

'From quintessentially "王室の Ascot" looks that 具体的に表現する our sartorial 遺産, through to the playful elegance of vintage dressing and relaxed formalwear, there’s a look that speaks to every style 世代 across every enclosure.'