I started a pop-up pre-loved 着せる／賦与するs shop in Ramsgate and made £12k in a month: Now my 肯定的な 小売 brand has three 蓄える／店s
- Anna 支持を得ようと努めるd 開始する，打ち上げるd 肯定的な 小売 in 2020 最初 as a pop-up 蓄える／店?
- This year she opened her third 永久の 蓄える／店 in 取引，協定, Kent??
Anna 支持を得ようと努めるd 開始する，打ち上げるd 肯定的な 小売 in 2020 after a long career in fashion
The demise of the British high street has been long and painful for a number of retailers.
The high-profile 崩壊（する）s of brands like Topshop 示すd the end of an 時代 and precipitated a にわか景気 in online 急速な／放蕩な fashion retailers.
For Anna 支持を得ようと努めるd, Topshop's 終結 was much more than that.?
She had started her career there as a 買い手's admin assistant and when the brand went under, she started to think about how, in an 時代 of 急速な／放蕩な fashion, a modern high street should look.
支持を得ようと努めるd 開始する，打ち上げるd 肯定的な 小売 in 2020 and what started as a small pop-up in her 地元の town quickly became three 永久の 蓄える／店s, which she hopes will bring some life 支援する to the high street.
'The fashion 産業 is based on newness'
After nearly 20 years in the fashion 産業, Anna had seen the 直面する of the high street 徹底的に change to prioritise newness and 速度(を上げる）.
By the time she had made it to director level at another 主要な brand, she felt 'burnt out at the 産業 and the waste.'
'It was the same relentless cycle of designing collections, bringing them in, 場内取引員／株価 them 負かす／撃墜する to make room for new collections. The system is all based on newness.
'If we stopped producing 着せる／賦与するs now, there's enough for the next six 世代s. We don't need to keep producing at the 率 we're producing.'
By coincidence, Anna left the 産業 to become a leadership coach the day Topshop went under, and it 誘発するd an idea for what would later become 肯定的な 小売.
'On that day, I thought this has got to be a changing of the guard. I just thought I had to play my part in the way that I think the high street should be done and what we should be 申し込む／申し出ing.'
Anna decided on a month-long small pop-up in Ramsgate to sell pre-loved 着せる／賦与するs from her buying days, and 納得させるd five of her friends to do the same.
Anna took £12,000 over the course of the month but always had her 注目する，もくろむ on the shop next door.
'I spoke to the landlord, 招待するd him to the pop up and it sort of snowballed from there.' She opened her first 永久の 蓄える／店 in Ramsgate in September 2021.
What started as a pre-loved 概念 quickly 発展させるd into something bigger, and now 支持を得ようと努めるd has big brands sending her 在庫／株 to sell on their に代わって.
She 述べるs it as 'half an 代案／選択肢 to eBay or Vinted, half an 代案／選択肢 to TkMaxx.'
支持を得ようと努めるd opened another 蓄える／店 in Margate in December 2022 and in May this year opened the third 肯定的な 小売 shop in 取引，協定.
支持を得ようと努めるd opened her third 永久の 蓄える／店 in Kent earlier this year?
'I don't want to ask a 負担 of men for money'
A move into physical 小売 space （機の）カム 自然に to 支持を得ようと努めるd, who had managed 抱擁する 予算s in her previous 役割 in 小売. Although she 収容する／認めるs 'it's a 完全に different 概念 when it's your own money'.
She 最初 put in £10,000 to the first Ramsgate 蓄える／店 but 'it paid for itself every month.'
She says she has tightly managed the cash flow and owns 非，不，無 of the 在庫／株 which helps to keep 総計費s low.
If a 顧客 brings in an item they want to sell, 支持を得ようと努めるd will sell on their に代わって and has a strict three-six month selling period.
Brands are also on sale or return and are paid half, 除外するing 付加価値税, meaning they make their cost price 加える a bit more 支援する. She 支払う／賃金s people once a ４半期/4分の1.
'Not having 投資家s and not having a 大規模な 負わせる of 在庫／株 around my neck is good and bad. If I owned my own 在庫／株, I could grow a bit faster but it's also meant I've not got 抱擁する 去っていく／社交的なs.
'I'm under no illusion that if I'd borrowed a 負担 of money I would have had 在庫／株 quicker. I'm just sensible with the cash flow.'
支持を得ようと努めるd has chosen to prioritise physical 小売 space over 急ぐing to selling online
支持を得ようと努めるd has decided against 投資 for the time 存在.
'I know I could put an amazing pitch deck together and find investm ent. I've proven a 概念 that's profitable and that brands want to be associated with it.?
'But I've come from a 法人組織の／企業の 環境, I was always answering to men… My 不本意 is that I've left that 環境 and [with 投資家s] I'm 支援する in a room asking men for money.
'I do know I could grow faster if that's what I did, but there's something nice about natural, 有機の growth.'
While she sells some pre-loved 在庫／株 online, growing the online 味方する of the 商売／仕事 would 要求する extra 資本／首都.
'You either need to borrow money - which I think I would rather do - than get 投資家s for this next 行う／開催する／段階.
'My 月毎の sales are £25,000 a month and there's probably about £2,000 利益（をあげる） buy the time I've paid staff, 長，率いる office and 販売人s. It's not 消極的な but it's not 負担s.'
Why physical 蓄える／店s （警官の）巡回区域，受持ち区域 online
Unlike other 創立者s who talk about the need to move 急速な／放蕩な and destroy things, 支持を得ようと努めるd felt that there was very little 危険 in 開始 a physical 蓄える／店.
'If I'm 最高の honest, 非，不，無 of it has felt like crazy 危険. I've known the sales 人物／姿／数字s I've got to do... When you've worked in 小売 25 years, not much surprises you.'
In the 現在の 環境, the 警告を与える has paid off.?
Her Margate 蓄える／店 has been a particular 攻撃する，衝突する turning over £17,000 a month, in large part becaus e of the '冷静な／正味の Londoners living there, and good food and art scene.'
Unlike other brands that have started in 最近の years, 肯定的な 小売's online presence is 極小の.?
It's a conscious 決定／判定勝ち（する）, in part to help slow 負かす／撃墜する the 消費 of fashion.
'I work in 蓄える／店 two days a week and it's a joy to be able to explain to people that all of the 在庫／株 had a life before.?
'If I didn't have those physical spaces, my message wouldn't be there… I think I wouldn't be doing anywhere 近づく the 人物／姿／数字s I'm doing if I'd been another online shop.
'People 港／避難所't been 申し込む／申し出d a better 代案／選択肢 for so long.'
