Attention: On November 20, 2013, Google Checkout will no longer be supported. Sellers of digital goods on Google (Google Play, Chrome Web Store, Offers Marketplace and Google Wallet for digital goods) will automatically transition to Google Wallet and will not be impacted. Learn more.

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Communicate to buyers

Communicating to Buyers

The following guidelines have been developed to help you easily communicate the benefits of Google Wallet to your buyers.

Acceptance logos

Let your customers know that you accept Google Wallet by displaying one of our approved acceptance logos on your website. If you use AdWords, the acceptance logos are especially effective when placed on the landing pages of your AdWords ads. Please do not use the Google Wallet button or product logo to communicate acceptance of Google Wallet.

Messaging

To explain the benefits of Google Wallet on your website in newsletters and in other forms of communication please use the following key points as a foundation for your description of Google Wallet:

Google Wallet securely stores your payment information and makes purchasing fast both online and in-store.
If you've used Google Wallet or Google Checkout before, all you need to do is provide your Google username and password to buy from us.
If you're using Google Wallet for the first time, just fill out the single page of information when you make your purchase. After that, you'll only need your Google Wallet login to make a purchase. There's no need to re-enter your purchase information or create multiple usernames and passwords each time you buy.
When you pay with Google Wallet, you can track all of your orders in one place and shop with confidence knowing that Google protects you from unauthorized purchases.

Email template

If you plan to announce to your customers that you accept Google Wallet, we recommend starting with the email template we've provided below:

Subject: [YOUR STORE] now offers Google Wallet

Dear [CUSTOMER],

As part of our commitment to continually improve your shopping experience at www.YOURSTORE.com, we'd like to let you know we now offer Google Wallet.

If you've used Google Wallet or Google Checkout before, you can make convenient, secure purchases from us simply by entering your username and password. If you're using Google Wallet for the first time, you only need to fill out one page of information to complete your purchase. And you can shop with confidence knowing that Google will protect you from unauthorized purchases should they ever occur.

To make a purchase using Google Wallet on our site, visit us at www.YOURSTORE.com and look for the Google Wallet button.

To learn more about Google Wallet, visit http://www.google.com/wallet/.

Sincerely,

[YOUR NAME]

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2012	2013	2014