Ross Mayfield's Weblog

Joining Triggit as an Advisor

I've officially changed my status from fan to friend to advisor of Triggit, the easiest way to make money from you website.  We first met at Web 2.0 Summit, hung out at Barcamp and connected around my weird theories for advertising beyond search. I watched them launch, used it on my blog and then they won the Web 2.0 Expo launchpad and SVASE best startup awards. 

Its a great team and a big opportunity.  Should be fun.

Playing with Triggit

I twittered that Triggit was the coolest thing I saw at Web 2.0 Expo.  Later on, they won the Launch Pad contest.  I've been watching these guys since they started showing up a Barcamps.  They've hit upon making adding widget content and ads on a blog or site dead simple.

By doing so, they make the act of placing an ad engaging.  When everyone is a publisher, the gestures they make empower influence which is far greater than basic impressions. So bear with me for a while I experiment.  It won't show up in RSS feeds, but basically I'm learning Blinglish on my blog.