'Shouldn't you be at the Churchill audition?': Andrex 許すs British Bulldogs and Dalmatians to try out for next advert

He is the iconic puppy who has appeared in 120 adverts - and unravelled a lot of 洗面所 paper.

But there is 競争 on the horizon for the scampering Labrador Retriever.

For the first time since the nation’s favourite puppy 攻撃する,衝突する our 審査するs 1972, other dog 産む/飼育するs have been 招待するd to audition for the advert.

British Bulldog

主要な 役割: A Bulldog puppy waits to be auditioned for the new Andrex 洗面所 roll 商業の at Pineapple Studios

Labrador puppy at the Andrex casting

Labrador puppy at the Andrex casting

Yesterday, the familiar yel low Labs sat と一緒に British Bulldogs and Dalmatians for the casting call at Pineapple Dance Studios in London’s Covent Garden.

詳細(に述べる)s of the new advert, 予定 to be 審査するd in December, remain shrouded in secrecy. But last night sources 保証するd the Mail the 伝統的な Lab would not be relegated to the dog house.

An insider said: ‘He is the Andrex puppy and always will be, but this will 追加する a new 新たな展開 to the adverts and what better dogs to join him than Dalmatians and British Bulldogs?’

A spokeswoman said: ‘We’re doing things a little 異なって this time 一連の会議、交渉/完成する, so we 招待するd not only Andrex puppies but also Dalmatians and British Bulldog puppies to the casting.

Labrador puppies at the Andrex casting

Labrador puppies at the Andrex casting

Andrex advert casting

Mixed 産む/飼育するs: The Labrador puppies line up with Dalmatians and British Bulldogs in the casting 列

‘Over 16 puppies 列d 一連の会議、交渉/完成する the 封鎖する for the casting. We’ve had a 広大な/多数の/重要な 返答 and the 基準 of puppies was very high. All we can say is watch this space ? it’s going to be very exciting.’

They did not 支配する out a Christmas 主題 to the adverts.

Hundreds of Labrador Retrievers have appeared in the Andrex adverts since the 1970s, with several puppies from the same litter used for each advert to 妨げる them becoming too tired.

The 初めの 概念 for the adverts 含むd a little girl running through her house 追跡するing a roll or Andrex behind her.

However, this was 封鎖するd by television regulators who believed it would encourage children to be wasteful.

Instead the child was 取って代わるd by a playful Labrador puppy.

Andrex casting

New dogs: Andrex have considered introducing new 産む/飼育するs in their next advert, to be 審査するd in December

Andrex casting

Dogged 決意: Andrex bosses have 保証するd fans of their old adverts that they won't be 完全に 取って代わるing the beloved Labrador

This 伝統的な 陰謀(を企てる) has been remade several times over the last 38 years and has become one of the best-known 商業のs in the country.

In a 最近の 投票, the Andrex puppy topped a 名簿(に載せる)/表(にあげる) of the nation’s favourite advertising mascots.

The 調査する by 貿易(する) 定期刊行物 Marketing saw the Andrex puppy fend off 競争 from Aleksandr Orlov, the meerkat for website comparethemarket.com.

The brand has been Britain’s 最高の,を越す-selling 洗面所 tissue for 40 years and one in ten 世帯s own an Andrex puppy toy.

Last week, the Kennel Club said the fashion for ‘celebrity dogs’ was 運動ing some of Britain’s oldest and most endearing 産む/飼育するs に向かって 絶滅.

A 報告(する)/憶測 示唆するd owners were turning their 支援するs on 伝統的な dogs, 含むing the Norwich Terrier, Manchester Terrier, Irish Water Spaniel and Otterhound.

Ins tead, they favoured 産む/飼育するs made popular by TV shows, adverts and celebrity magazines, such as the Labradors in the Andrex adverts or the pug belonging to Paris Hilton.

A Labrador puppy checks out the new competition from a bulldog at the Andrex casting

A Labrador puppy checks out the new 競争 from a bulldog at the Andrex casting

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