Why you'll soon find AI answering your searches on Google: Search engine will begin favouring computer-生成するd answers over 伝統的な website links in major shake-up

  • AI-生成するd answers to be 陳列する,発揮するd at the 最高の,を越す of search engine's results page?

Google will favour answers created by 人工的な 知能 over 伝統的な website links in a major shake-up of the search engine.

The tech 巨大(な) said the move ? one of the most 重要な since the company was 設立するd in the 1990s ? will 速度(を上げる) up the 過程 of finding (警察などへの)密告,告訴(状) online.

The new feature will see AI-生成するd, summarised answers 陳列する,発揮するd at the 最高の,を越す of the search engine's results page, rather than first directing 使用者s to the 伝統的な links to websites.

But it 燃料s 恐れるs for the 未来 of 伝統的な マスコミ 出口s, which will be 奪うd of advertising 歳入 as 使用者s will be able to get (警察などへの)密告,告訴(状) without ever having to visit their websites.

AI responses will only show up when they are the quickest and most effective solution (stock image)

AI 返答s will only show up when they are the quickest and most 効果的な 解答 (在庫/株 image)?

Over the last 18 months, the increasing use of AI technology in chatbots such as OpenAI's ChatGPT and Google's Gemini have already raised legal questions (stock image)

Over the last 18 months, the 増加するing use of AI 科学(工学)技術 in chatbots such as OpenAI's ChatGPT and Google's Gemini have already raised 合法的な questions (在庫/株 image)

And the move also comes まっただ中に 開始するing 関心s over the rise of AI and its 衝撃 on privacy, copyright and 職業s.

The new feature ? trialled last year ? will be rolled out to hundreds of millions of 使用者s in the US this week, before 存在 introduced in other parts of the world. The company hopes that more than a billion 使用者s will be using the 科学(工学)技術 by end of the year.

Anno uncing the update at Google's 年次の developers' 会議/協議会 in California, 長,指導者 (n)役員/(a)執行力のある Sundar Pichai said: 'This bold and responsible approach is 根底となる to 配達するing on our 使節団 and making AI more helpful for everyone.'

AI 返答s will only show up when they are the quickest and most 効果的な 解答 ? such as giving explanations on コンビナート/複合体 支配するs ? the company said.

使用者s will still see 伝統的な website links for simple searches such as 天気予報s.

But 専門家s have 警告するd that around 25 per cent of internet traffic could be 影響する/感情d by the changes. It means online publishers could lose money if the AI overviews ?which cull (警察などへの)密告,告訴(状) from other websites ? result in より小数の clicks.

研究 by Raptive ? which helps around 5,000 website publishers make money from their content ? 設立する it could 量 to billions of dollars of lost advertising 歳入. However, the tech 巨大(な) (人命などを)奪う,主張するd its 研究 showed that the AI overviews led to 使用者s searching more and then looking at other websites.

And the move also comes amid mounting concerns over the rise of AI and its impact on privacy, copyright and jobs (stock image)

And the move also comes まっただ中に 開始するing 関心s over the rise of AI and its 衝撃 on privacy, copyright and 職業s (在庫/株 image)?

Users will still see traditional website links for simple searches such as weather forecasts (stock image)

使用者s will still see 伝統的な website links for simple searches such as 天気予報s (在庫/株 image)?

Liz Reid, who 監督するs the company's search 操作/手術s, said the 増加する was because people 'can suddenly ask questions that were too hard before'.

'In reality, people do want to click to the web, even when they have an AI overview,' she said. 'They start with the AI overview and then they want to dig in deeper. We will continue to innovate on the AI overview and also on how we send the most useful traffic to the web.'

Over the last 18 months, the 増加するing use of AI 科学(工学)技術 in chatbots such as OpenAI's ChatGPT and Google's Gemini have already raised 合法的な questi ons.

Critics say the tech 巨大(な)s behind the AI services are 不法に pulling from copyrighted 構成要素 ? in other websites that the services cull (警察などへの)密告,告訴(状) from ? to 前進する their own 製品s.

It's an 主張 at the heart of a high-profile 訴訟 that The New York Times とじ込み/提出するd late last year against OpenAI and its biggest 支援者, Microsoft.

Raptive 長,指導者 革新 officer, Marc McCollum, said: 'The 関係 between Google and publishers has been pretty symbiotic. But enter AI and what has essentially happened is the Big Tech companies have taken this creative content and used it to train their AI models.

'We are now seeing that 存在 used for their own 商業の 目的s in what is 効果的に a 移転 of wealth from small, 独立した・無所属 商売/仕事s to Big Tech.'